AMA Houston Presents: Marketing the Houston Pavilions: Turning an Idea into an Icon
HOUSTON – Houston AMA’s March 11 luncheon features William E. Denton, President and CEO of LA-based Entertainment Development Group, who will speak on “Marketing the Houston Pavilions: Turning an Idea into an Icon.”
Denton will give an inside look at Houston’s newest shopping and entertainment destination, the Houston Pavilions. He will discuss the reasons his company chose Houston and the research and planning that went into creating a citywide destination downtown. The Pavilions is currently home to the House of Blues, McCormick & Schmick’s Seafood Restaurant, Books-A-Million, the Cork Wine Bar and more upcoming retail openings.
The luncheon will be held at the Junior League of Houston, 1811 Briar Oaks Lane, on March 11 at 11:30 a.m. Register online at www.regonline.com/houstonpavilions by Monday, March 9 at 5 p.m.
The Houston Chapter of the American Marketing Association is the area’s leading professional marketing organization and the nation’s second largest chapter. AMA Houston is currently Chapter of the Year and has won this national award three times in five years. AMA Houston connects more than 1,000 members with diverse marketing expertise from a variety of industries. For event and membership information, please visit www.houstonama.org.
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