Ad Ops Daily Briefs: February 24 2009

| February 24, 2009

- Openwave Extends Feature Set for Industry Leading Messaging Platform
Openwave Systems Inc. (Nasdaq:OPWV), one of the world’s leading software innovators enabling revenue-generating personalized services which converge the mobile and broadband experience, announced Openwave® Email Mx 8.0. Openwave Email Mx is an extensible, carrier-scale email solution that was ranked the market leader and top player in Radicati’s annual 2008 Messaging Platforms for Hosted Email Providers Market Quadrant. The latest version, Email Mx 8.0, now supports mobile email using the IMAP IDLE standard, and high capacity mailboxes. The IMAP IDLE feature enables service providers to offer mobile email directly to their subscribers with any compatible handset, and high capacity mailboxes offer nearly limitless storage to handle the increasing amount of rich content.



- Research and Markets: Strategy in Context Is Available Now
The arrival of the standardized three year bachelor degree as the European undergraduate norm, the outcome of the Bologna Agreement, has widened the scope for textbooks which deal with European business issues. There is consequently a wider spread of demand, beyond the traditional Anglo-Saxon countries, for English language business and case books. The target market is therefore undergraduate students completing a course in strategic management or international strategic management. The undergraduate students will probably be in the final year of a bachelor in business degree in a European university. This book is a standard strategic management text and case book, with the accent on the cases.

- Skimlinks Gets $1m To Give Publishers Control Of Affilate Ads

Otilia is the founder and editor of AdOperationsOnline.com, launched in 2008. She currently provides online business consulting through her company, RightFit Media, and blogs about all things online at www.otiliaotlacan.com.
Otilia Otlacan
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