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Ad Ops Daily Briefs: February 9 2009

Otilia Otlacan | February 9, 2009

- The New York Times Launches New Online Syndication Marketplace
The New York Times Syndication Sales announced the re-launch of nytsyn.com. The Web site now features an online syndication marketplace that allows users to purchase the latest news articles, features, images and multimedia from The New York Times and more than 100 of its content providers.
The revamped site showcases articles, images, graphics, videos, slide shows, podcasts and cartoons – Syndication Sales’s complete offerings – with new content being added daily. Users who register for the site can purchase individual products online or contact a representative to subscribe to contract services.
“We are very excited to announce the launch of nytsyn.com,” said Cristian Edwards, president of The New York Times News Services Division. “We are committed to offering the highest quality journalism and developing more effective platforms to reach our global client base. Our new e-commerce site allows us to better serve our clients by offering a more immediate and convenient solution to their content needs.”

- Warner Bros. Home Entertainment Group Names Jim Wuthrich President, International Home Video and Digital Distribution
Thomas Gewecke, President, Warner Bros. Digital Distribution and Ron Sanders, President, Warner Home Video announced the promotion of Jim Wuthrich to President, International Home Video and Digital Distribution.
Warner Bros. created the Home Entertainment Group in 2005 to bring together the complementary home entertainment businesses under one unified strategy. This newly created position furthers those efforts by bringing closer alignment to the Studio’s packaged goods and digital businesses globally.
In this newly created post, Wuthrich will report to both Sanders and Gewecke, working closely with the international territories to identify strategic opportunities for the Home Entertainment Group abroad while implementing the Company’s current growth priorities. Marc Gareton, currently serving as Executive Vice President, International, Warner Bros. Digital Distribution, Yves Caillaud, Warner Home Video’s current Senior Vice President, International, and Chris Dyde, Senior Vice President, International Licensee will now report to Wuthrich in the consolidated structure with Caillaud overseeing EMEA, Gareton overseeing Asia and Pacific, and Dyde coordinating international licensees.

Otilia is the founder and editor of AdOperationsOnline.com, launched in 2008. She currently provides online business consulting through her company, RightFit Media, and blogs about all things online at www.otiliaotlacan.com.

Otilia Otlacan

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