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Ad Ops Daily Briefs: January 20 2009

Otilia Otlacan | January 20, 2009 | 4 Comments

- SnapTell Announces Martha Stewart Weddings to Feature Interactive Advertisements
SnapTell <http://www.snaptell.com>, the leading provider of image recognition-based mobile marketing solutions, announced today that the Winter 2009 issue of Martha Stewart Weddings is enabling marketers to provide interactive or “live” advertisements in the publication. The magazine features more than 200 advertisers giving tips from the Martha Stewart Weddings archives, special offers, store locators, ringtones and wallpapers. Martha Stewart Weddings is the first bridal magazine to use SnapTell technology with interactive advertisements.

- Gannett to Webcast Fourth-Quarter 2008 Earnings Conference Call
Gannett Co., Inc. (NYSE: GCI) said that its fourth-quarter 2008 earnings conference call with financial analysts will be held on Friday, January 30 at 10:00 a.m. ET. The call will be accessible live to the media and general public via Webcast and through a limited number of listen-only, dial-in conference lines.
The company’s earnings announcement will be released to news outlets and wire services before the market opens on January 30. Materials related to the call will be available at that time through the Investor Relations section of Gannett’s Web site, www.gannett.com.

Otilia is the founder and editor of AdOperationsOnline.com, launched in 2008. She currently provides online business consulting through her company, RightFit Media, and blogs about all things online at www.otiliaotlacan.com.

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