Home » Archives for December 2008
Archive for December, 2008
Ad Ops Daily Briefs: December 30 2008
- ADRevolution Wins Prestigious Software Award ADRevolution, the Austin-based digital advertising software company, has been awarded the Austin Business Journal’s annual prize for the most innovative software solution. The award, which is highly competitive, recognizes the most creative solution that will transform society. Andrew Westmoreland, the 24-year-old Founder and CEO of ADRevolution created the software [...]
WiFi Usage Growing Rapidly in US and UK According to AdMob November 2008 Metrics Report
Worldwide iPhone Requests Grew 52 Percent From October to November SAN MATEO, Calif. & LONDON – AdMob, the world’s largest mobile advertising marketplace, highlighted growing WiFi usage in the US and the UK in its November 2008 Mobile Metrics Report. Worldwide iPhone requests grew 52 percent month over month to 359 million in November, giving [...]
MIVA Direct Launches ALOT Desktop Beta
New Widget Delivery Platform Extends the Reach of MIVA’s Expanding ALOT Brand NEW YORK – MIVA Direct, Inc., the toolbar, homepage and content division of digital media and advertising company, MIVA, Inc. (NASDAQ:MIVA), announced the beta release of ALOT Desktop, a free software application that enables users to display widgets directly on their computer desktops [...]
AOL Sites Reach 22 Months of Consecutive Year-Over-Year Growth in November
Content Sites Saw Double-Digit Advertiser Growth; AOL Launched More Than 20 New Sites in 2008 NEW YORK- AOL’s programming sites continued to see strong growth in November, extending year-over-year growth in unique visitors to 22 consecutive months, according to the November 2008 comScore Media Metrix report. The announcement culminates a year of aggressive expansion and [...]
Dynamic Ad Leader Teracent Corporation Accelerates Growth by Naming Internet & Yahoo! Veteran Chip Hall as SVP Sales & Marketing
15-Year Internet Media & Technology Executive Joins Deep Veteran Team SAN MATEO, Calif. – Teracent Corporation, the leading Dynamic Ad Platform, announced Chip Hall as its Senior Vice President of Sales & Marketing. Mr. Hall had previously been with Yahoo! Inc. in various executive roles, including managing the company’s Global Strategic Partnerships team. His experience [...]
Ad Ops Daily Briefs: December 29 2008
- Hydra Bolsters In-House Creative Team with Addition of Johnny Talisman as Creative Director Hydra, the largest and fastest growing affiliate advertising network distributing results-based campaigns through banners, social media, e-mail and search marketing today announced it has appointed industry veteran Johnny Talisman to the network’s newly formed position of Creative Director. In his new [...]
interCLICK Raises 4Q08 Revenue and Gross Margin Guidance
Company to Report 4Q08 Positive Adjusted EBITDA NEW YORK – interCLICK, Inc. (the “Company”) (OTCBB: ICLK), one of the largest advertising networks in the U.S., provided an update on its business outlook for its fourth quarter ending December 31, 2008. The Company now expects revenue for the fourth quarter to exceed $7 million, compared to [...]
Panache Projected to Insert Billionth Online Video Ad
Company Continues Strong Quarter over Quarter Growth with more than 15 Major Publishers Now Panache-Enabled LOS ANGELES – Panache, the ad-insertion platform for major media and entertainment companies, announced that its Media Maps have resulted in nearly one billion online video ads to date. The figure reflects more than an 850 percent increase from 2007, [...]
AOL’s New Homepage Delivers Strong Branding and Performance for Platform-A Advertisers
Click-through rate increases 30% since the AOL.com relaunch; November total unique visitors and average daily visitors up 13%, and total minutes online grew by 29%; all figures signal higher advertiser returns moving into 2009 NEW YORK – AOL’s Platform-A announced that the new AOL.com homepage is delivering advertisers record performance on their homepage advertising and [...]
DialPlus announced as Smaato Winner of Mobile Advertising Award 2008
Cool mobile application for ad enabled calls convinced international jury Mobile World Congress 2009 SAN FRANCISCO, Calif. – Smaato Inc., a pioneering provider for mobile advertising solutions announced the winner of the Smaato Mobile Advertising Award 2008. San Diego based DialPlus won over the jury with its application that is showing visual information from the [...]
Ad Ops Daily Briefs: December 26 2008
- interCLICK Taps Calton Chan as Vice President of Sales interCLICK, Inc. (OTCBB: ICLK), a leading behavioral ad network, announced that Calton Chan has been appointed vice president of sales, East region. In this role, Chan will lead the New York office’s sales team and help expand interCLICK’s roster of digital agency and vertical market-focused [...]
the Rubicon Project Celebrates Its Web Publisher Customers’ Massive Growth in 2008
November 2008 Publisher Revenue Grew 11x Over January 2008 LOS ANGELES – the Rubicon Project, an advertising technology company focused on global Ad Network Optimization, extends a thank you to its customers and partners for making 2008 a record-breaking year. the Rubicon Project’s approach to ad network optimization is generating millions of dollars each month [...]
Keep in touch!