Ad Ops Daily Briefs: November 27 2008
- ExactTarget Arms Email Marketers With “Ten Things Your C-Suite Must Know About Email Now”
ExactTarget, a leading provider of on-demand email and one-to-one marketing solutions, announced today the release of a new whitepaper, No Executive Left Behind: Ten Things Your C-Suite Must Know About Email Now. As part of ExactTarget’s new Executive Alert resource series, this whitepaper assists marketers in their quest to gain greater recognition and support for their high return on investment, subscriber-centric email marketing efforts.
No Executive Left Behind helps C-level executives better understand email marketing’s strengths and the intricacies of developing a successful campaign. This free resource highlights why email is an integral part of maintaining strong customer relationships and details best practices for implementing an email campaign while avoiding key pitfalls.
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