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Ad Ops Daily Briefs: November 11 2008

Otilia Otlacan | November 11, 2008

- Economy: #1 of 5 Fast Fixes for new President: “Spread the wealth around” to Bloggers: New way to Monetize Content
A new approach to content monetization is in order–one that doesn’t find all information wanting to be free after all. Here’s how the have-nots can share in the wealth they actually create. The plan and its advantages are discussed in detail at the web site http://www.InformationJustWantsToBePaid.com.

- Staggering Economy Topples 2009 Salary Increases
Business & Legal Reports (BLR) announced survey data today that shows a significant change in the plans of US employers for salary increases in 2009.
“The current economic turmoil appears to have claimed yet another victim—pay increases planned for 2009,” said BLR CEO Bob Brady. “To see a 25% drop in salary increases, the lowest seen since 9/11, in the space of just a month is unheard of. Let’s hope that the markets calm down and confidence improves, but even if they do, BLR expects that most organizations are likely to follow through on these reduced percentages.”

Otilia is the founder and editor of AdOperationsOnline.com, launched in 2008. She currently provides online business consulting through her company, RightFit Media, and blogs about all things online at www.otiliaotlacan.com.

Otilia Otlacan

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