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Ad Ops Daily Briefs: October 29 2009

Otilia Otlacan | October 29, 2008

- Marchex Announces Regular Quarterly Dividend for Common Stock
Marchex, Inc. (NASDAQ: MCHX), a local search and advertising company, today announced that the company’s Board of Directors has declared a regular quarterly dividend in the amount of $0.02 per share on its common stock. Marchex will pay these dividends on November 17, 2008 to the holders of record as of the close of business on November 6, 2008. As of October 23, 2008, 10,959,216 shares of Class A common stock and 27,692,035 shares of Class B common stock are outstanding.

- U.S. Small Businesses Boost Marketing Efforts in Response to Economic Uncertainty
With the critical holiday buying season on the horizon, it’s no surprise that small businesses are concerned about the uncertain state of the economy. Rather than accept the dire predictions of lower sales, most small businesses will bolster their holiday sales efforts with aggressive marketing plans, according to Constant Contact’s 4th Annual Small Business Holiday Outlook. Of those businesses surveyed, 76 percent are planning holiday promotions and last minute shopping offers, up from 62 percent in 2007, and more than half (53 percent) will begin marketing earlier this year.
The majority of responders (63 percent) have already begun their holiday marketing campaigns in a bid to entice customers to shop early and avoid the rush, and most will focus on a combination of promotional and last minute shopping offers.

Otilia is the founder and editor of AdOperationsOnline.com, launched in 2008. She currently provides online business consulting through her company, RightFit Media, and blogs about all things online at www.otiliaotlacan.com.

Otilia Otlacan

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