2008 OMMA Awards Finalists: Integrated Online Campaign

| September 4, 2008

Following up from yesterday’s finalists list for ad creatives, we’ll take a look today at the OMMA Awards finalists for the “Integrated Online Campaign” category. As always, if you have any comments or insights, please feel free to shout them!

Automotive
Agency: OMD / Client: Nissan Live Sets on Yahoo Music
Agency: Organic, Inc / Client: Jeep Patriot
Agency: Rubin Postaer and Associates / Client: Honda Certified Used Car (HCUC)

Business-to-Business
Agency: Cadient Group / Client: AstraZenica
Agency: OgilvyOne, San Francisco / Client: Barclays Global Investors
Agency: Brief Attention Span Communications / Client: Serena Software, Inc.



Financial Services
Agency: Organic, inc / Client: Bank of America
Agency: Proximity Canada / Client: Royal Bank of Canada
Agency: Smartmoney.com / Client: Genworth Financial

Food/Beverage
Agency: Atmosphere BBDO / Client: Anheuser-Busch/Bud Light
Agency: Element79 / Client: Gatorade
Agency: space150/Modern Media / Client: International Dairy Queen

Media & Entertainment
Agency: Digitas / Client: American Express and AOL Music, “Tour Tracker”
Agency: Tribal DDB / Client: Nokia
Agency: Tribal DDB / Client: Pepsi-Cola North America

Retail/Consumer Products and Services
Agency: Atmosphere BBDO / Client: Target
Agency: MediaVest / Client: Wal-Mart
Agency: Ryan iDirect / Client: Unilever/Dove, “Dove Reality Diaries”

Technology
Agency: Cheil Worldwide / Client: Samsung Telecommunications America/Juke
Agency: IBM / Client: IBM WebSphere
Agency: Javelin Directo / Client: AT&T U-verse

Travel
Agency: Avenue A | Razorfish / Client: Westin Hotels & Resorts
Agency: Digitas / Client: Holiday Inn Express, “The Smart Show”
Agency: RGM / Client: Bombay Sapphire/JustLuxé, “Create Your Summer Escape”

Otilia is the founder and editor of AdOperationsOnline.com, launched in 2008. She currently provides online business consulting through her company, RightFit Media, and blogs about all things online at www.otiliaotlacan.com.
Otilia Otlacan
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