Ad Ops Daily Briefs: August 20 2008

| August 20, 2008

- J&L Interactive Acquires PaidInclusionExpert.com
“This is an exciting step for J&L Interactive,” said John Vachna, J&L Interactive Chief Media Strategist. “Adding PaidInclusionExpert.com to our program will further strengthen our position as an industry leader. This acquisition enables us to meet the growing demands of our SEO clientele looking to jump start with page 1 Yahoo listings in 48 hours.”

- Overview of the Australian Advertising Industry for 2008
Snapdata’s Snapshots Australia Advertising 2008 provides 2007 year-end market size data, with 2008 estimates, 5 years of historical data and five-year forecasts. The Snapshots report gives an instant overview of the Australian advertising market and covers newspapers, television, radio, magazines, internet, outdoor, cinema and other print media advertising. Market value is based on gross advertising expenditure. The data is supplied in both graphical and tabular format for ease of interpretation and analysis. The Snapshots Australia Advertising 2008 forms part of Snapdata’s Media industry coverage.

Otilia is the founder and editor of AdOperationsOnline.com, launched in 2008. She currently provides online business consulting through her company, RightFit Media, and blogs about all things online at www.otiliaotlacan.com.
Otilia Otlacan
View all posts by Otilia Otlacan
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Category: Ad Ops: Daily Bits, Advertising Industry Deals

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