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	<title>Comments on: Yahoo!&#8217;s Right Media and LucidMedia Announce Agreement to Introduce Advanced Contextual Display Advertising on the Right Media Exchange</title>
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	<link>http://www.adoperationsonline.com/2008/08/06/yahoos-right-media-and-lucidmedia-announce-agreement-to-introduce-advanced-contextual-display-advertising-on-the-right-media-exchange/</link>
	<description>Daily news on Ad Operations, Ad Networks, Ad Trafficking, Online Advertising, Online Marketing. The newest and most comprehensive Ad Ops resource for businesses and professionals alike.</description>
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		<title>By: Yahoo integrates third-party contextual engine for its Right Media network &#124; YieldBuild Blog</title>
		<link>http://www.adoperationsonline.com/2008/08/06/yahoos-right-media-and-lucidmedia-announce-agreement-to-introduce-advanced-contextual-display-advertising-on-the-right-media-exchange/comment-page-1/#comment-16</link>
		<dc:creator>Yahoo integrates third-party contextual engine for its Right Media network &#124; YieldBuild Blog</dc:creator>
		<pubDate>Thu, 07 Aug 2008 01:06:54 +0000</pubDate>
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		<description>[...] advertiser targeting of its Right Media ad exchange network, purchased in April last year, Yahoo has announced the integration of LucidMedia&#8217;s (formerly Entrieva) ClickSense contextual matching [...]</description>
		<content:encoded><![CDATA[<p>[...] advertiser targeting of its Right Media ad exchange network, purchased in April last year, Yahoo has announced the integration of LucidMedia&#8217;s (formerly Entrieva) ClickSense contextual matching [...]</p>
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