Creatives Showcase: Overlay to Banner Ad, Eyeblaster

04 July 2008 by Otilia Otlacan

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Ad creatives is something we’re all working with yet frequently complain about: they’re not too engaging, not too pretty, buggy etc.

Still, every now and then we come across creatives that are really worth the buzz and deserve to be showcased, which is why I created this new category of ‘Ad Creatives Showcase’.

The first I’m inviting you too take a look at and comment is a rather amusing one for Hewlett Packard, an overlay to banner created through Eyeblaster. Check it out at:

http://creativezone.eyeblaster.com/?ItemId=4023#ItemId=3826

Ad details:
Campaign: HP – Mouse
Creative Agency: Modem Media UK
Advertiser: HP
Ad Format: Overlay to banner
Vertical: CPG
Country: UK

More from Ad Operations Online:

Ad Ops Topics | Ad Creatives Showcase, Ad Serving, Ads by Display, Eyeblaster, Overlay Ads

Tags : Creative Agency, Hewlett-Packard, United Kingdom

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