Archive for March, 2008

TRAFFIQ Advertising Exchange Nominated for ad:tech Best Business-to-Business Transaction Website Award

| March 27, 2008 | 0 Comments

Award Identifies Most Advanced Web-Based Transaction Platforms New York, NY – March 27, 2008 – TRAFFIQ™ – The Internet Traffic Exchange today announced it has been selected as a finalist for Ad:Tech’s 2008 ‘Best Business-to-Business Transaction Website’ award. The Ad:Tech awards recognize web-based platforms that are able to simplify complex business processes and create new [...]

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TACODA UK Passes IASH Audit

| March 26, 2008 | 0 Comments

LONDON (March 26, 2008)–TACODA prides itself on being a network which guarantees only premium inventory, of impeccable quality. Publishers can rest assured that, upon joining our network, they become part of a well respected and high-quality network, whilst advertisers can be safe in the knowledge that their campaigns will appear only on sites of excellent [...]

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Local Solutions Network Chooses Ringleader to Serve Ads To Millions of Users on the Nation’s Largest Mobile Network of Local Media Content

| March 26, 2008 | 0 Comments

NEW YORK – Ringleader Digital, the only third party ad serving network for mobile devices, today announced that Local Solutions Network (LSN) Inc. has selected Ringleader Digital to help deliver ads on its Local Wireless([R]) network. Local Wireless is the nation’s largest mobile network of local media content. Its addition to Ringleader’s third-party ad network [...]

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Pointroll To Doubleclick: “While Submitting Your Resume To Google, CC Us!”

| March 26, 2008 | 0 Comments

In a not-so-subtle message to DoubleClick employees whose future is uncertain, PointRoll demonstrates their certainty of continued growth CONSHOHOCKEN, PA – March 26, 2008 – PointRoll, the leading provider of rich media technology solutions, announced today that they are continuing to experience rapid growth and are actively hiring highly-skilled, top performing candidates to add to [...]

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Adify Widget Share Powers Content Syndication for Publisher Networks

| March 25, 2008 | 0 Comments

New Widget Platform Allows Media Owners to Distribute Content of Any Type to Spread and Elevate Brand Quality Among In-Network Publishers SAN BRUNO, CA, March 25, 2008 – Adify, the premier technology and media company focused on vertical online advertising, today announced Adify Widget Share. The content syndication platform enables media creators to elevate the [...]

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Collective Media Launches Ad Network Management Platform (AMP)

| March 24, 2008 | 0 Comments

AMP empowers the world’s most prominent publishers to create and manage their own vertical networks NEW YORK – MARCH 24, 2008 – Collective Media, a leading online advertising network specializing in premium publishers and advertisers, today launched its white-label Ad Network Management Platform (AMP) enabling premium publishers to create their own branded, vertical ad networks. [...]

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Ringleader Digital’s Viral Click-to-Call Campaign Captures Attention of Mobile Device Owners

| March 21, 2008 | 0 Comments

Mobile Ad Company “Signals” Movie Goers to Experience the Fear NEW YORK – Next-generation mobile advertising company Ringleader Digital, today announced the mounting success of its creative, mobile click-to-call campaign designed to promote Magnolia Pictures’ latest horror movie, “The Signal.” By using the one feature every phone has, the ability to make and receive phone [...]

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AzoogleAds Continues European Expansion with AdsMarket

| March 20, 2008 | 0 Comments

NEW YORK, NY, — Azoogle.com, Inc. (www.AzoogleAds.com), the New York-based online performance-based advertising network, continued its aggressive international expansion by announcing an agreement with AdsMarket, a leading online performance media company that serves Europe, Latin America and Asia-Pacific. The partnership with AdsMarket allows AzoogleAds to significantly expand its international publisher base and distribution by leveraging [...]

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Exponential Unveils Findings from Online Video Advertising Study

| March 19, 2008 | 0 Comments

First-ever Research Project Taps Media Planners and Buyers for Insights into Buying Ads on Internet Video EMERYVILLE, CA –March 19, 2008 – Exponential™ Interactive, Inc., the technology-driven media services company that delivers innovative products and services to meet the demands of advertisers and publishers, today released research about buyer perceptions of online video advertising. In [...]

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TRAFFIQ to Present at IAB “Learn from the Experts” Event on Ad Networks & Exchanges

| March 18, 2008 | 0 Comments

NEW YORK, March 18, 2008 – Eighteen minutes may not seem like much time—but it’s long enough to turn you from an interested spectator to an expert-in-the-making on the radical speed, reach, and transparency made possible by an open online advertising exchange. That’s because eighteen minutes will be the length of each of four educational [...]

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Entrieva Becomes LucidMedia, Launches Contextual Ad Network

| March 18, 2008 | 0 Comments

Entrieva Changes Company Name to LucidMedia and Creates High-Value Online Ad Inventory With Patented ClickSense Contextual Advertising Engine RESTON, Va., March 18, 2008 (PRIME NEWSWIRE) — Entrieva today announced that it is changing its company name to LucidMedia to coincide with the launch of its new contextual ad network. The LucidMedia Network creates high-value online [...]

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EA Signs Multiyear Agreement With Massive to Offer Dynamic In-Game Advertising on Titles for Xbox 360 and Windows-Based PC Platforms

| March 18, 2008 | 0 Comments

Agreement enables integration of in-game advertising and premium video game content into long-term campaign planning and media buying processes. REDWOOD CITY, Calif., and NEW YORK — March 18, 2008 — Electronic Arts Inc. (NASDAQ: ERTS) and Massive Inc., a wholly owned subsidiary of Microsoft Corp. and a leading network for video game advertising, today announced [...]

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