Click Fraud & Spam

Mobile Bot Traffic on Pace to Waste Nearly A Billion Dollars of Advertising Budgets in 2013

Mobile Bot Traffic on Pace to Waste Nearly A Billion Dollars of Advertising Budgets in 2013

10 May, 2013

Solve Media Q1 Market Advisory Update Shows Bots Continue to Impact the Effectiveness of Online Advertising Campaigns NEW YORK - Solve Media (www.SolveMedia.com) issued its latest Bot Traffic Market Advisory update,...

Social Media Advertising

Anametrix Social Analytics Reveals Social-Media Impact on Paid and Owned Media

Anametrix Social Analytics Reveals Social-Media Impact on Paid and Owned Media

18 June, 2013

Anametrix Announces Easy-to-Use Social Analytics Solution That Unifies Social Media, Web and Paid Campaign Data in Real Time to Improve Marketing ROI IRCE 2013 CHICAGO - Anametrix, the first cloud-based, real-time marketing...

Advertising Events

Geoscape Honored by Asian American Advertising Federation as Marketing Research Partner of the Year

Geoscape Honored by Asian American Advertising Federation as Marketing Research Partner of the Year

19 June, 2013

Geoscape Awarded for Excellence in Providing Technology, Research and Data for the Asian American Marketing Community MIAMI - Geoscape, a leading provider of business intelligence technology, data and analytics, announced that...

Interviews with Industry Leaders

  • Programmatic Buying: The Advertiser’s Upside and the Publisher’s Dilemma
  • Interview: Chris Mann, VP Product Management at Bizo, on Targeting Business Audiences
  • 3 Myths Sabotaging Your Hispanic Consumer Outreach
  • AdJuggler CEO John Shomaker Explains How the New AdJuggler Release Increases Both Brand Safety and Monetization
  • State of Behavioral Advertising and Privacy
  • Interview: Douglas de Jager, CEO of spider.io, Explains Ad Viewability and Its Impact on the Online Advertising Industry
  • Interview: Ed Haslam, SVP Marketing at YuMe, Brings More Insights into the New Mobile Flip Ad Format
  • Interview: James Avery, Founder and CEO of Adzerk, Explains What the Adzerk adOS Platform Can Do for Publishers, Networks
  • Interview: John Capano Speaks About His Recent Appointment as CMO at SocialVibe
  • 5 Key Considerations for Addressing Website Speed
  • Interview: Myles Younger, Canned Banners Co-founder, Talks About DIY Creatives for Display Advertising and Opportunities for Long Tail Advertisers
  • Interview: John Manoogian III, Co-founder and CTO of 140 Proof, Reveals How Political Campaigns Can Leverage Social Media